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Defining Value: Different From Price…And Why That’s Important

This video is from Bob Burg, he is a great motivational and business speaker who authored the great book, Endless Referrals and The Go-Giver. In this video, he discusses the differences between “value” and “price” and how important it is to provide and focus on the “value” before determining and asking for the price. As this is a difficult concept to wrap your mind around, when we let go of the old thinking of getting the money and start to focus on the value that we provide, it will not be long before you people coming to you with “their wallets in the mouths” to coin an old automotive sales reference.

People will always migrate to voices and people of value.

As Always, Here’s to Your LifetoSuccess,

God Bless You,

John Clark

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